Our SEO/PR service is an excellent option for practices in large, competitive markets or those looking to stand out to a national audience.
Supercharge your practice’s SEO efforts and establish your doctors as experts in the field of dentistry with our SEO/PR service. One of the most important and most difficult parts of an SEO strategy involves receiving links from authoritative sources, like dental professional associations and industry publications.
Form + Function’s SEO/PR service takes high quality link building to the next level by pairing SEO know-how with tactics more common to traditional PR. We create optimized content on behalf of the doctors at your practice and disseminate the work to reliable sources for republication. When an article we co-create is picked up by a publication, the practice receives a link, often in the doctor’s biography, boosting the authority of your practice’s website and sending a strong positive quality signal to search engines, enhancing your website’s ability to outrank competitors.
Since each post we collaborate on is attributed to a doctor at your practice, this service is a great fit for doctors looking to establish themselves as influencers or thought-leaders and for practices who want to cement the reputation of their doctors as experts in the field.
We help dental practices build authority online and off. Here’s what we do to ensure leading practices get the credit and notoriety they deserve.
Taking advantage of free advertising is something every small business owner hopes to be able to do, and there’s an easy opportunity for just that on your Google My Business profile. Google has been using plenty of new features, like service menus and appointment booking links, on Google My Business to collect information about local […]
Service-based businesses like dental practices, law offices, or salons are finding more and more success using Google MyBusiness to connect with potential clients. In fact, if you have a location-based business of any kind, Google MyBusiness is already affecting your online presence — and your competition’s, too. Would-be customers looking for a local service, for […]
Reviews are an incredibly important part of a local SEO strategy for dental practices, yet unfortunately, a lot of practices are going about collecting them in the wrong ways. Many practices collect reviews on internal reviews portals, which pass up a bunch of SEO-related benefits of reviews. This post will cover information about why reviews […]